DESIGN DISCOVERY

of new office building at

67 Taaffe Place

Brooklyn, NY

DESIGNER
Naftali Silberberg
naftali@beamarc.com

Project Study

A brief examination of the building’s context and massing

  • Distinguished by its rounded corners
  • Neutral color palette highlighted by terracotta accents
  • Building embodies contemporary design principles, featuring sleek lines and a modern interpretation of curvature
  • Implementation of vertical lines, manifested through panels, to enhance the perception of height
  • Branding visually reflects the company, whether through subtle nods, branding colors, or a strong presence throughout

Design Style

Aesthetic approaches and influences to inform the design concept and execution

Organic

Muted, earthy colors, reminiscent of natural elements, evoke a serene ambiance that draws from the harmonious palette of the outdoors

Class

A design of sophistication, harmonizing wood elements with light-colored materials to cultivate a professional and inviting ambiance

Drama

Utilization of a captivating design to evoke a memorable and immersive experience

Design Features

Exploration of distinctive architectural elements and design components

Tunnel

A tunneling effect creates a captivating entry into the elevator lobby, enhancing the spatial experience

Curve

Extending the exterior curvature into the interior through the incorporation of rounded edges and corners

Lighting

Employing lighting as the primary architectural element in the double ceiling height space

Ceiling Paper

A custom flagship hanging centerpiece using architectural paper, a relatively unknown material

Statement Wall

Custom art installation on the wall opposite the entrance

Biophilia

Plants and greenery enhance well-being by connecting with nature in the built environment

CONSIDERATIONS

Key aspects and factors

Entry

Floor mats play a pivotal role in maintaining cleanliness by effectively trapping dirt and debris at open entryways. They come in various types, offering different rigidities and even customization options like drainage

Kitchenette

A range from stock cabinets to elevated functionality with drawers and open shelves, to a fully custom design with potential for island seating